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Rachel Overall Coaching: A case study

Branding Photography Rachel Overall Coaching 01

In this blog post (Branding Photography Rachel Overall Coaching 01) I take a look at the two shoots I have worked on over the last two years with Rachel Overall Coaching. If you are considering a personal branding shoot or need help with visibility mentoring click here.

Rachel Overall Coaching: A case study

If you’d like to find out more about Rachel’s services as a Personal Brand & Marketing coach, and why she values Personal Branding Photography for coaches, click here. I love seeing how my clients have implemented the images from their personal branding sessions with me. Rachel’s website looks fantastic and her personality shines through. The images complement her brand messaging, and I really get a sense of her passion for coaching. View my full portfolio here.

I just wanted to say a huge thank you – I absolutely LOVE them! I normally find huge fault in every photo of me but I really really love these – thank you.

London luxury branding photography

Creating purposeful branding imagery for a London coach:

The first branding shoot we did for Rachel, was back in 2018. She needed imagery to launch her Personal Brand Coaching services and website. From the very first discovery call I had with Rachel, I knew that we needed to communicate her warm personality and quiet confidence in her years of experience. It was also important to showcase other tidbits about Rachel – her love for London & a refreshing G&T.

Rachel Overall Branding photos

Storytelling photos to increase your personal brand visibility.

Two years later, Rachel booked another personal branding shoot with me. This time we did a gorgeous in-home session for her, showing her in a more relaxed environment – working from home, relaxing with her lovely dog Lily and stepping out for a client meeting at her local co-working space near Cambridge. Both shoots complement Rachel’s personal brand so well.

Personal Branding coach Rachel Overall relaxing in Nottinghill

Consistent branding imagery positions you as the expert in your field.

This statement is so true for Rachel. Since her first branding shoot, her coaching business has grown and gone from strength to strength. Rachel is now the go-to Business Coach for ambitious women looking to create real business transformations through implementing effective brand and marketing strategies.

Branding Photography Rachel Overall Coaching 01

Branding Photography Rachel Overall Coaching 01

Authentic branding photography for a coach

Client testimonial from Rachel Overall:

“I had a fantastic afternoon with Anneli for my branding shoot. Not only did she make it really enjoyable and take away any of the awkwardness that can come with personal branding shoots, but I am SO happy with the photos and feel like they are a great representation of my brands. I would recommend Anneli to anyone looking for natural, fun yet professional images for their brand.”

In-home luxury branding photos

Want to learn why it’s important to show the face behind your brand? Click here.

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London branding photographerMeet
ANNELI

THE AUTHOR & ARTIST

Welcome to my blog. This part of my website is updated most regularly, so if you're looking for fresh content, you've come to right place. Read all about my latest clients, browse through their photos, make notes of my top tips for all things personal branding and leave me a comment to say hello.

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The best photos don’t happen when you’re “posing” - they happen when you’re actually at ease. 🥂

My job isn’t just to take the photo; it’s to create the space where your personality can finally show up. 😍

I handle the direction, you enjoy the experience, and together we capture the version of you that usually only comes out behind closed doors.👌🏻

Ready for a brand shoot experience you’ll actually enjoy AND will result in photos that feel like you?

DM me for a chat 😎

#londonbrandphotographer #londonbrandingphotographer #femalefoundersuk #londonfemalephotographer #buildyourbrand
Join me behind the scenes of my latest branding shoot in one of my favourite cities in the world (and home to my wonderful family 😍) - Cape Town 🩷

Spending the afternoon shooting in Camps Bay with @monicadarteducation @monicadartphotography was the perfect reminder that the right location + the right strategy + a fabulous client who trusts me = PURE FIRE!🔥 

The truth is, your brand deserves more than just “good” photos - it deserves a vibe that CONVERTS! 🔥🎉

Ready for your own 2026 glow up? 

DM me to get started and let’s chat about your vision 😎

Hair & make up: @kirstenmurphymakeup 

#londonpersonalbrandingphotographer #capetownluxury #personalbrandingphotographer #capetownbrandphotographer #contentcreater
What if you never had to worry about “what to post” EVER again? 🕊️

@rockpaperroses (Riyaza) and I have been working together since 2019 to ensure her content bucket is always full. 😎

From brand portraits to engaging social media📱video, we’ve streamlined her visual presence so she can stay in her zone of genius. 🤩 

The secret? Consistency & incorporating video content into every shoot we do. We don’t “just shoot”; we plan for year on year @rockpaperroses growth. 🔥 

Check out her experience working together, and then DM me to see how we can do the same for your brand in 2026 💃🩷🎉

Hair & make up as ALWAYS by our go-to girl @sylwiakmakeup 💄 

#londonpersonalbrandingphotographer #contentcreater #contentcreationstrategy #socialmediacontentcreator #londonbrandphotographer