Are you a coach or nutritionist trying to stand out in a crowded digital world? You’ve got your website, your social media, and maybe even a great headshot. But here’s a truth bomb: headshots alone aren’t enough to connect with your ideal clients and showcase the incredible value you offer. This blog post will explain why headshots aren’t good enough for coaches & nutritionists anymore.
In today’s visually driven landscape, your audience craves a deeper understanding of who you are, what you do, and how you can transform their lives. They want to feel your energy and see your expertise before they even hit “contact me.” This is where investing in me: your photography and social media partner for nutritionists and coaches, becomes your brand’s secret weapon!
Beyond the posed smile: telling your full story
Think about it: a single, static headshot tells only a fraction of your story. It doesn’t show the passion you bring to a coaching session, the practical wisdom you share as a nutritionist, or the genuine connection you build with your clients.
A well-rounded personal branding shoot creates a rich visual library that captures:
- Your expertise in action: Imagine photos of you (posed, of course, but looking completely natural!) leading a virtual coaching call, demonstrating a healthy recipe, or journaling thoughtfully. These aren’t just pretty pictures; they’re visual proof of your authority and method.
- Your authentic personality: Let’s face it, people work with people they like and trust. We’ll capture your genuine smiles, your thoughtful expressions, and the unique quirks that make you, you. This builds instant rapport and makes you relatable and approachable.
- Your brand’s vibe and values: Whether your brand is calm and nurturing, energetic and inspiring, or modern and sophisticated, we’ll craft visuals that perfectly reflect that. We’ll use stunning location homes – from bright, airy kitchens perfect for nutritionists to cosy, inspiring lounges ideal for mindset coaches – to set the perfect scene for your brand’s narrative.
- Your client’s transformation: While we won’t show real clients for privacy, we can create imagery that hints at the result of working with you. Think about shots showing peace, clarity, energy, or confidence. These images subtly communicate the positive impact you have.
Why you need this visual powerhouse (especially for social media!)
For coaches and nutritionists, versatile visual content is the fuel for your online presence. You need an endless supply of high-quality images and video clips to:
- Populate your website: Make a powerful first impression that instantly draws clients in.
- Elevate your social media: Go beyond stock photos! Share authentic, engaging content on Instagram, Facebook, LinkedIn and Tiktok that stops the scroll.
- Enhance your email newsletters: Keep your subscribers engaged with fresh, inspiring visuals.
- Promote new offers and programs: Showcase your services with imagery that truly sells.
- Build thought leadership: Position yourself as the go-to expert in your niche.
And here’s where my service really shines: beyond captivating photos, we also capture dynamic video content during your shoot. Imagine short, professional clips perfect for Instagram Reels & Stories. In today’s video-first world, this is non-negotiable for coaches and nutritionists aiming for maximum impact. Check out my Instagram feed for examples of the video content:
Another glowing review 🥰🥰 This time from the powerhouse that is @sowellwomen 🥰 If you don’t follow Stef yet – do it now!!! 💪🏻🥗🏋🏼♀️
Swipe ⬅️ for some of the gorgeous shots & B-roll videos from her branding shoot earlier this year. Absolutely LOVED working with a fellow weight training & nutritionist junkie – kindred spirits for sure! 🥰👯♀️ Hair & make up by the goat @sylwiakmakeup 😍
💡Fancy giving your health & wellness brand a summer glow up?? 🤩- DM me and I’ll send a link to book a free discovery call.
Only 2 spots left for August 🙌🏻🥳 Let’s gooooooo! 🩷 📷
#londonpersonalbrandingphotographer #londonbrandingphotographer #nutritionistbrandphotos #healthandwellnessbrandphotography #brandingphotographerlondon
Imagine leaving your branding shoot with gorgeous, high quality B-Roll video clips like these featuring @sowellwomen 😍
These little videos are GREAT content for Reels, and complement your photos.🤩
SO…..if you work with me, not only do you come away with GORGEOUS magazine-quality photos 😍, but you also have video clips you can use STRAIGHT AWAY for social media content! 🙌🏻
Interested? DM me for a chat! 😎🩷
Hair & make-up by the fabulous @sylwiakmakeup 🩷
Beaut client featured: @sowellwomen
#londonpersonalbrandingphotographer #brandingphotoshoot #brandingphotographeruk #brandingphotographers #buildyourbrand #clientlove💕 #personalbrandingphotography #londonpersonalbranding
The thing I love 🩷most about filming behind the scenes video at my branding shoots (outside of the fact they make for great social media content), is seeing how the final shot came together 😎
The moment vs the shot. Which one is your fave? ⬇️
Absolutely adored this spring shoot with the gorgeous: @irina.wolf.health
Hair & make up: @sylwiakmakeup @sylwiakunyszmua
#brandingphotographerlondon
#londonpersonalbrandingphotographer #londonbrandingphotographer #brandingphotography #londonbrandphotographer
If you ever think of me, think of… 💭 ✨
EPIC branding photos & a super relaxed branding shoot experience that you’ll actually enjoy PLUS all of my fave things ☺️
Tell me yours! ⬇️
It’s been a hot minute since I said a proper hello, so HEYYYYYY 👋🏻, I’m Anneli – London based Personal branding photographer & ACE content creator 😎 (swipe ⬅️ for examples).
If ⬇️ sounds like you, we HAVE to work together:
🔥You’re different to most people.
You DON’T just want amazing branding photos. You want to have a branding shoot EXPERIENCE that leaves you feeling MORE confident, fired up, ready to put yourself out there as the face of your business.🤩
🔥You want to work with a photographer whose unique personality will unlock something in you, giving your inner goddess permission to SHINE. ⭐️
Well, that photographer is ME 💁🏼♀️😄
I’ll put you at ease, make you look even more fabulous than you already do, take snippets of📱B-roll video you can use for Reels AND deliver a collection of magazine-like branding photos that’ll jazz up your socials AND show your clients you mean business 😎
If this post is calling your name, you know where I am! 🩷
Photo of moi by @wayne_marinovich
*1 spot remaining in May, limited availability in June & July.*
#brandingphotographer
#londonbrandphotographer #londonbrandingphotography #londonbrandingphotographer
Click here for a blog post showcasing some of my favourite branding photos for a range of nutritionists shot all over London.
Feeling awkward? Please don’t! My secret sauce is putting you at ease.
I undertstand. The idea of being in front of a camera can feel daunting. That’s why one of my greatest strengths is directing clients and making them feel completely at ease. From the moment you arrive at the stunning location home we’ve carefully chosen together (available to hire p/hr across the UK and even abroad!), you’ll feel comfortable, guided, and empowered.
My job is to lead you through the process, direting you with poses that flatter you most, prompting genuine expressions, and creating an atmosphere where your true personality can shine. You won’t be left wondering what to do; you’ll be guided every step of the way, ensuring I capture your most authentic and powerful self.
Ready to stop blending in and start truly connecting with your ideal clients through visuals that tell your unique story? Let’s chat about transforming your brand’s presence – contact me here or shoot me a DM on Instagram here.
